FIVE SWOT

Strength
1. Brand recognition
2 strong technical force
3. The operation and maintenance experience is rich, successful operation to seize the user based on local mental
4.100% logistics control
5.Class products and services

Weakness
1 is relatively narrow channels of propaganda
2 relatively narrow channels of financing
3 experience mostly studied GROUPON, no features

4 customer funds managements are not perfect. Return processing is cumbersome

Opportunity
(1) Currently, buy in China is a boom, there is a very big market
(2) word of mouth to attract more traffic, grow site
(3) the development of Web network will eventually buy into the lives of Internet users
(4) For the Chinese institutional investors to buy big cake full of interest


Threat
1) by the product market confusion
(2) profit model universal single funds less attractive, scalability is not strong enough, resulting in a portion of the foreign investment company started divestment