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Apparatus

Facebook

Facebook (http://www.facebook.com),is a typical online social networking site, on February 4, 2004 online, it is the most initial by Harvard University students Mark Zuckerbery with two roommates together to create a contact for the campus of Harvard University students and alumni website.

Twitter

Twitter (http://www.twitter.com), which is a social networking and micro blogging service website, allows users to update not more than 140 characters, these messages are also known as "tweets”.

Sina weibo

Sina weibo (http://weibo.com) is released in August 2009 by the Sina company to provide the Twitter micro blogging service classes, which occupies 57% of the total Chinese weibo users, and 87% of the total Chinese weibo activity, is one of the most popular website in China.Sina weibologo as shown.

These sites are designed to exchange learning platform for many designers        will work on its own website, people can focus on these people to learn from each other, for example: a poster of the background color should be what some people think red, some people considered white, such a platform can make our work more perfect, better serve the public

Procedure

You will lead the user's eye

Graphic design, shape the user behavior. It is towards the important sign up, you can either lead the user's eye, call to action button, or whether his eyes to determine the direction of movement of the different content, highlight the specific area, eye-catching The difference between the techniques such as the use of color and layout, and can make a significant and lost new member visitors. One of the selling points, in the social media site is the size of the community, it should be taken full advantage of every opportunity in order to sign up new members. Optical fiber attention span

In particular, can the amount of information that is generated as the number of contact leads to saturation, users typically, tend to ignore the focus on the bit of the content of only a few seconds, it does not capture their attention immediately contents in the case of large-scale social media network. Here again, graphic design, it can play an important role to draw the user's attention to the type of a particular piece or information. Image is, for example, good layout also, it is possible to emphasize a particular type of update or message by more displayed immediately and can be used to emphasize certain parts of the content. Changing the font and font size as well, you can draw the attention of the reader.

In the space that is competitive, such as social media, strong brand identity, away from the competition to set the site, you can be more aware of it to the user. Branding, which begins with the basic factors, such as logos and brand-related colors set, taking into account such users of the layout associated with the site in the heart, fonts, buttons style etc. There is a case to be included. Major social media sites such as such Facebook and Twitter and LinkedIn is a color that is consistent, you can create a layout that can be easily recognized by the simple, has been quite use to this factor.

Social Media Marketing

Potential revenue sources of capital investment and social media sites for marketers, advertising can be an important part of the business plan of the site. Collect the user's attention, also, the success of these advertisements in promoting clicks can be improved through effective graphic design. Prominent through the layout to place these ads, highlighted the position, advertising for each through individual graphic decisions advertising, prominent and well placed advertisements, marketers and site owners You can increase the investment in the volume.

Results

Social media can promote the development of better design. Users to understand and discover products through social networks. The social network is designed to provide a broad platform. Designers can effectively build a brand through the network faster and, social networks can be a designer and timely feedback user comments. As long as designers can attract users, can easily cultivate customer loyalty through social networks. And network design are inseparable. People are increasingly dependent on the network, it also means design and the social networks will be increasingly integrated into people's lives.

Discussion

The report think social networks should focus more on the fairness of the designer. Network is a huge platform. Designers want a fair show. Network designers need to work on the show on a fair platform.

In the design of social network, first of all, to have social elements, let users can easily create and share information. Secondly, as a platform for learning tailor-made services, social networks to balancing the needs of convenient for users to share knowledge. Again, in order to analyze the user behavior and the current hot spot content, data mining is the necessary function. Finally open API, let the third party sites can share platform of data relationship with users.